Kelly and Ryan are here to discuss all things LinkedIn! For happy hour this week, the pair breakdown the value of LinkedIn for building both personal and business brands.
Nostalgia is a powerful thing. It makes us feel safe and comfortable, and helps us relax. There has been a growing trend of using nostalgia in marketing, from brands like Burger King reverting to their retro logos to Pepsi bringing back Pepsi Clear. Audiences enjoy the warm, fuzzy feeling a good #throwbackthursday gives, and warm, fuzzy feelings are what we want to inspire in prospective homebuyers. So how can you integrate something like nostalgia into your marketing strategy?
With the new year comes new game plans to create greater long term success for your businesses. What is the most powerful factor in your brand’s success? Your customers, of course! With that being said, it’s time for you to get personal with them.
We’ve talked about Reels on HBHH before in regards to how Instagram is now favoring videos, but today, we’re discussing short-form videos in general, specifically TikToks (which can be made into Reels). There is a new medium of advertising sweeping across various industries and real estate and homebuilding is no exception.