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The Shift Away From Pics: What Does Instagram’s New Direction Mean for Digital Marketing?

The Shift Away From Pics: What Does Instagram’s New Direction Mean for Digital Marketing?

Instagram is about to change—FOREVER. Okay, not to be too dramatic, but it does sound like our favorite photo-sharing app will be undergoing a serious overhaul. Instagram CEO, Adam Mosseri, recently took to Twitter to announce that within a year, Instagram may look quite different than it does now. Mosseri discussed how the company’s user … Continue reading “The Shift Away From Pics: What Does Instagram’s New Direction Mean for Digital Marketing?”

Lessons From the Failure of Twitter Fleets

Lessons From the Failure of Twitter Fleets

If Twitter isn’t your social media platform of choice, then you may have missed Twitter’s brief venture into the realm of Stories. Twitter Fleets was a feature available worldwide from November 2020 to August 2021. It allowed users to create text/media content for their page that would disappear after 24 hours. If you use Snapchat, … Continue reading “Lessons From the Failure of Twitter Fleets”

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