S1E7: Instagram’s Shift to Videos

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Instagram’s CEO, Adam Mosseri got on Twitter to announce Instagram’s shift in focus from photos to videos on June 30, and since then, digital marketers everywhere have sort of freaked out. But this isn’t a bad thing, this is a new opportunity for more people to know who you are.

The reality is, Instagram has been heading in this direction for a while. The app’s introduction of reels, in-app shopping, and private messaging have implied their interest in online businesses. In today’s episode, we’re going to go over what this means for the homebuilding industry.

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Home Builder Happy Hour » Podcast Episodes » S1E7: Instagram’s Shift to Videos