Imagine spending tons of time crafting a visually appealing and well-written email, sending it to your list of interested customers, and then receiving a dishearteningly low number of interactions and responses. If the results of your email campaigns have been less than thrilling, trying text message marketing (or SMS marketing) might be the perfect move for your brand.
Adding a new social media channel to the array of platforms you’re already marketing on can feel risky, especially when you are unsure if the results will be worth the effort. That’s why the decision to embark into the unknown territory of an unfamiliar platform shouldn’t be a knee-jerk reaction (like buying tons of DogeCoin […]
While your company’s digital marketing may be absolutely killing it on the social media mega-platforms like Facebook, Twitter, and Instagram, there are plenty of sites that are underused by homebuilders. We know one that you may not have fully explored as an option for your business—we’re talking about Pinterest!
UX design might sound like a complex, tech industry term that you need to have a Master’s in Software Engineering to understand — but in reality, it has to do more with understanding people than understanding computers.