Digital marketing, managed.
digital marketing, managed.
Text Message Marketing
Text messages are the most opened form of communication on a mobile device. GC Text is our newest marketing tactic that leads to more eyeballs looking at your promotions, events, notifications, and more through text messaging. It’s quick and easy to get started and begin growing your audience today!
Social Media Promotions
We love a good promotion here at Get Community, whether it’s participating in them or creating them! We offer THREE awesome Promotion Packages that will keep your audience engaged and excited about your brand. All you have to do is tell us which promotion you’re looking for and we’ll customize the rest! We’re talking brainstorming, creative design and copy, official rules and prizes, and everything else in between. Contact us today and we’ll walk you through our different options!
Social Media/Content Marketing
The pen (or keyboard) is indeed mightier than the sword, and our creative scribes are fully prepared to fight for your brand and all that it stands for. From Instagram, Facebook, and Snapchat, to blogging, video scripts, graphics, newsletters, and flyers... our team of copywriters will make sure the VOICE of your brand is heard through strategized Social Media/Content Marketing.
Mobile Marketing
Mobile Marketing is on the rise and we’re here to make sure your message reaches smartphones everywhere. By targeting your brand’s specific audience and demographic, our team (and media partners) will develop layered campaigns that’ll appear on multiple apps and platforms, just like that!
Influencer Marketing
Influencer Marketing takes shape through word of mouth. By prepping press releases and connecting with local bloggers to help promote your event/promotion/campaign, your brand will be put on the map, resulting in a larger following from an eager audience who wants to know more about WHO you are, WHAT you do, and HOW they can get more of it!
Event Marketing
Sure, we spend most of the time coming up with epic ideas in our office, but we also like to shake things up and head out for some Event Marketing! If your brand is throwing an event, we’ll make sure EVERYBODY knows about it. Our social (media) butterflies will promote it via Facebook, Instagram, Snapchat, and Twitter. We even have a selfie stand!
Video Marketing
Everyone loves watching videos, whether they’re tutorials, recipes, or a large cat trying to stuff itself into a small box. Our videographers will capture all the great moments at your grand opening/community events, our writers will write up the scripts for your virtual tours, and we’ll promote your campaigns through the art of Video Marketing.
Email Marketing
Email Marketing is the name, building your brand is the game. We’ll help get the word out for your campaigns, major events, promotions, and much more with attention grabbing e-blasts, flyers, and newsletters through the art of fabulous, speedy, electronic correspondence.
Mobile App Development
Have you always wanted to try your hand at Mobile App Marketing, but aren’t sure where to start? Our mobile app experts will take the reigns and make sure your audience can access everything they need to know about your brand by downloading your app INSTANTLY onto their Android or iPhone. With this nifty tool, mobile users won’t have to be at their desktop to know all about what you do. They can be on the road, on a train, or in a plane too!
The Team
Kelly Borgen
CEOCreating a social movement is what Get Community Inc. is all about. I want to inspire you to brainstorm, develop and ultimately create a social movement with your brand or product. “Following my dreams, living in the moment and loving my life. I’m a lucky gal with one amazing husband, two beautiful children and a positive outlook on life. For me, it’s all about people and making connections.”
Ryan Canton
Chief Operating OfficerOur philosophy revolves around customer service and providing a constant flow of communication to the customer regarding the progress and performance of their project. “I’m a very proud father and enjoy every moment I spend with my daughters and family. If you understand that then you understand me.
Catherine du Pont
Director of Social MediaLeading the parade for a major portion of the company's business with pure style and grace, Catherine is coming into her own when it comes to client strategy and management. She brings her positive vibes to the team every day with a cheerful, can-do attitude, and a readiness to take on any project that comes her way. Her background in Communications from UC Santa Barbara shines in her abilities to lead a team of creative minds and launch any brand into social media orbit!
Andrea Villanueva
Brand ManagerAside from managing several accounts, keeping our writers on track, and tweeting up a storm, taking charge of social media campaigns and strategies is what Andrea does best. Tell her your idea and she'll plot, research, and organize to make sure your content sings. A natural born leader from Chapman University, this girl is no stranger to taking on a challenge!
Sara Schacht
Digital CopywriterSara is one of our main copywriters with fingers of lightning speed! Tweeting and Instagramming is her specialty, blogging is her calling, and she can whip up a hearty press kit that will make your brand stand out, pop, and soar to new heights. Her background in Communications at Cal State University, Fullerton makes her a whiz with the written word.
Lindsay Gerner
Senior Digital CopywriterLindsay is one of our main writers and a blogging machine! If you have content that needs fine tuning and a spritz of pizazz, this girl will wave her magic wand (or fingers, rather) and bring your project to life. With a background in Communications and Creative Writing, she’s a natural wordsmith with a love for anything that involves creativity and the right side of the brain.
Sarah Suri
Multimedia Communications SpecialistSarah is our Analytics Guru with an eagle eye for social media performance. She'll keep the image of your brand consistent, flowing, and thriving at its best! While monitoring the numbers for each account, she also creates sparkly advertisements to promote your brand and leave your target audience wanting more. With a background in Business Operations and Digital Media, this girl (guru) knows what she's doing.
Jenna Malone
Graphic DesignerJenna's beautiful graphics have given Get Community's look a complete makeover! From super cute to super profesh, she's our go-to girl when it comes to graphic design and creating cohesive images for our clients. With wizard photoshop skills and an artistic eye for detail, she'll take your vision and produce beautiful results!
Paulina Saracco
Digital Marketing CoordinatorPaulina is our Digital Marketing Coordinator and keeps things running smoothly in our busy office! She's always coming up with creative ideas for the company and her engagement skills are quite simply unmatched. In between balancing multiple projects at once, she still has time to keep things light in the office and always has a fun activity up her sleeve. Her background in Media Studies at UC Berkley makes her the perfect fit for our growing team! You can catch her sharing digital marketing insights on our Facebook Live Fridays every other week.
Latest from the blog
5 Ways to Create Killer Organic Content!
Every story, whether it’s a novel, newspaper article, or social media campaign, starts with an idea - a creative, original idea. These ideas, the ones that grab the audience by the heartstrings and inspire them to take action, are the foundation of the marketing world. Some shining examples: Nike’s famous tagline, Just Do It, motivates aspiring athletes to go the distance, and Hallmark Channel’s annual, Countdown to Christmas, airs delightful films every year to give us all of the holiday feels. When it comes to social media, some companies and brands believe in getting the best engagement results by using…
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Introducing GC Text!
By Sara Schacht, Digital Copywriter You may have heard, but over here at Get Community, we’re launching a whole new marketing service. GC Text now allows you to reach and communicate with your audience instantly through text messaging! Right? When texting is the most widely used form of digital communication, it only makes sense that you’ll be wanting to use it in your digital marketing strategy. It’s a fact that 82% of text messages are opened within five minutes of receipt, which means you’ll be engaging with your contacts faster than ever before! …
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Giving Thanks at Get Community!
By Sara Schacht, Digital Copywriter We’re so ready to deck the halls here at Get Community! And, to kick off the holiday season, we sat down to a homemade Thanksgiving feast right here in the office. After taking our picks for entrees and side dishes, and toiling away in our kitchens, it was time to sit down for a nice work-family lunch. Part of Friday lunch responsibility is that meals be made with love rather than store bought. It may seem like a lot of work for a busy group of people, but you know what? Lunchtime becomes a…
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7 Must-Have Metrics To Boost Your ROI
By Sarah Suri, Multimedia Communications Specialist Social media is one of the most valuable tools for business. The beauty of having a business is that you are able to measure EVERYTHING online. When you do have access to thousands of these metrics, it’s hard to figure out which ones are more important than others. The easiest way for tracking metrics is to look at the overall social funnel. You want to be able to get your audience to view content at the time when YOU want them to view it. The key idea behind these metrics is to start broad…
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Halloween Spirit Goes Further Than Candy & Costumes at Get Community!
By Sara Schacht, Digital Copywriter Happy Halloween everyone! We hope you’re having a fabulous fall so far because we certainly are. As you probably already know, we’re all about recognizing any and all holidays around here. From Valentine’s Day to Cinco de Mayo to National Monte Cristo Day, and now to Halloween. We’re going to talk about how we’re getting into the spooky spirit and how we use holidays and other occasions (like birthdays) to build team spirit and company morale! When the team spirit is strong in your office, more gets done, and a stronger more gets done.…
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Apps for Social Media Business
By Sara Schacht, Digital Copywriter Social media came, it connected us all, and it’s here to stay. From a business point of view, it’s one of the most essential generators for selling your product and services. According to Statista, by the year 2021, social media users will surpass the one billion mark! With so many eyeballs skimming the screen, it would be foolish to not partake in the marketing goldmine that is social media. Research has shown that a negative social media presence is detrimental to brands, so really, it’s not in a business owner’s interest to ignore the trends…
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Mobile Apps We Love and Why We Love them!
By Lindsay Gerner, Senior Digital Copywriter If you are the owner of a smartphone, chances are you have at least 10 apps on your home- screen that have become an integral part of your daily life, and why shouldn’t you? These days, mobile apps have become so advanced that humans can do most adulting right from their phone, like mobile banking (I LOVE the Wells Fargo app). I recently discovered only a year ago that you can actually deposit a check on the app just by taking a photo. Another app that I personally can’t live without is the Weather…
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The Benefits of Email Marketing
By Sara Schacht, Digital Copywriter In our last post we introduced you to our friend, email marketing. We touched on attracting an audience for your direct digital messaging and how easily that messaging can be seen. Let’s now get a good look at the benefits of using this tool in your marketing strategy (and a couple negatives to be aware of). Low Cost, High ROI According to pure360.com, email marketing consistently delivers the highest ROI (return on investment) of any marketing channel. This is because it costs very little to click that send button once you’ve perfected…
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An Introduction to Email Marketing!
By Lindsay Gerner, Senior Digital Copywriter For some, emailing is just a snappy and efficient way to send out a quick “The Friday staff meeting has been pushed to 2:00 p.m...oh and it’s also Hawaiian shirt day,” or a casual “Hey, Mom! I’m snowed in again this weekend, but I’m really loving Nebraska! P.S. Please send groceries.” Having the power to communicate with colleagues and loved ones with just a simple ping! is truly amazing, but, if you’re like us here at Get Community, we THRIVE on spreading the word about all kinds of cool topics, news, and events that…
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Ready, Set, Target: Creating the Right Audience on Social Media
By Paulina Saracco, Digital Marketing Coordinator What good is your content if it can’t reach the right people? Part of working with paid content on social media is finding the perfect place for it! Targeting is the ability to narrow the reach of your advertising to a specific group of people. While you cannot currently target organic content, ads are a great way to invest in the content that you think will convert the most amount of people in the audience that you have chosen. One of the most important aspects of marketing on social media is finding the…
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Introducing Gift Guru Gal!
By Lindsay Gerner, Senior Digital Copywriter Here at Get Community, we’re always on the hunt for the latest trends and exploring new avenues throughout the digital marketing world, and when we find something we love, we put our buzz creator brains together and mold it into something fabulous. So, with that being said, we have an exciting new addition to the GC agenda of awesomeness that we’re finally ready to share with you, our wonderful readers! Drum roll, please… Introducing Gift Guru Gal, a gift seeker’s paradise for super cool, weird, and fun trinkets to buy for your family,…
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Surviving the Facebook Apocalypse: Paid vs. Organic Reach
By Catherine du Pont, Director of Social Media You may have heard about the massive freakout marketers had over the “Facebook Apocalypse” in the beginning of 2018. To recap, people noticed that the organic reach of their posts on Facebook had started drastically dwindling in 2017 and had rightfully started to stress out. This was a big deal! Instead of calming everyone’s fears, Mark Zuckerberg confirmed the worst and announced that Facebook would be changing the News Feed (again) and the algorithm that dictates what users see would focus more on family and friends’ content over public content (i.e. a business or…
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Facebook Live Roundtable with OC’s MicroInfluencers
By Sara Schacht, Digital Copywriter We sat down with some awesome social media micro-influencers to pick their brains on working with brands and producing content for their audience. Check out a few highlights from our Q&A and follow the link at the bottom to see the full video! Kelly Borgen - Moderator: Do you turn people (brands) down? Caryn Bailey - Rockin’ Mama (right): Yes. It’s impossible not to...I’ve been doing this for eleven years and with the number of emails I get everyday, it’s impossible. I don’t even get the opportunity to respond to all of them. I have…
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Tips on Working with Micro-Influencers
By Sara Schacht, Digital Copywriter So you’ve compiled your list of dream micro-influencers. (Because you’ll want to be working with more than one.) Their following is a perfect match for your target audience, their content quality, look, and feel are a good fit for your brand, and they are actively engaged with their followers and vice-versa. Now comes the moment of truth. Will they be open to promoting your brand and your message? Chances are you have a good shot if you can establish an authentic relationship with mutual respect. You just need to break the ice. …
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Micro-Influencers: Who They Are & How We Can Use Them
By Sarah Suri, Multimedia Communications Specialist It is a known fact that influencer marketing is your #1 tool to drive sales. I understand it can be a scary thing to find the right influencer to work with. Someone who you can trust with your brand, while being able to spend the right amount of money to get the best return on investment. So, how exactly can you find the right type of influencer to work with? BIGGER influencers, or, macro-influencers - These people have hundreds of thousands, even millions of followers (i.e. celebrities, public figures, etc). Don’t be fooled by…
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Listen Up: Creating a Better Promotion
By Paulina Saracco, Digital Marketing Coordinator Promotions are a large part of any social media strategy, and rightly so. They help engage your audience and increase your reach on social media channels. One way to spice up your promotions if they are feeling a little run down or tired is to incorporate your social listening data! The first step is to make sure your social listening tools are set up and part of your marketing strategy. Social listening consists of monitoring your social media channels for brand mentions, products, competitors, and any other relevant information. It also depends on you…
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Our Guide to DATEing: Run a Successful Social Media Promotion
By Andrea Villanueva, Brand Manager I’m a BIG believer in social media promotions. Why? One: they are fun. Two: they give your audience a chance to bond with you AND your brand. Depending on the type of contest, promotions help increase comments, shares, followers, retweets...the list goes on. They’re relatively easy to put together and, if done properly, you’ll not only see spikes in your engagement numbers, but build a loyal community of followers. Let’s face it, with all the content being put out in the world, it’s really hard to get the organic engagement you’re looking for. Running a…
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What’s so Great About Mobile Apps?
By Sara Schacht, Digital Copywriter Facebook Live with Kelly & Ryan: What’s so Great About Mobile Apps? In our Q&A, Ryan reveals some of the benefits of developing a mobile app in addition to a website. Be sure to catch our episode of Facebook Live with Kelly & Ryan and read on for some quick tips on developing your company’s new app! For our clients that have their own mobile apps for marketing, why are they in a perfect position to utilize them? For a larger client, like a master-planned community, there’s a lot going on, so a mobile app is…
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