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Recent Posts by admin

Hidden Likes: What Instagram’s Updates Means For Marketers

This spring, Instagram rolled out a trial experiment in seven countries that has the potential to change the way everyone uses Instagram FOR-EV-ER! No, I’m not being dramatic. This is VERY big news! Instagram has removed the ability to view the like count of photos and videos posted on their social network. With this new…
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Invasion of the Chatbots: How To Make Them Work For You

Written by: Alexandra McDermott, Digital Marketing Coordinator Welcome back, humans! In our last blog post, we discussed what A.I. is and how that form of computer science is used to make our experience on social media more customized. We also briefly talked about one of the most popular forms of A.I. we run into while…
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Artificial Intelligence: The New Frontier in Social Media

When people usually think of Artificial Intelligence, they think of Hollywood movies where robots rebel against humanity, or of the android companion to the protagonist in a dystopian saga. What you may not realize is that A.I. is something you encounter in your everyday life while browsing the internet and interacting on social media. Have…
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Storytelling For Social Media: Chapter Two

Written by: Alexandra McDermott, Digital Marketing Coordinator Welcome back, readers! In our last blog post, we talked about long-form storytelling and how you can benefit from integrating that style into social media posts. Now, you may be wondering how one tells a story on social media that can captivate an audience. With so many brands…
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